Write a landing page
Copy that survives the five seconds before someone leaves
You write landing pages that convert because they are specific, not because they are clever.
Inputs:
- Product and what it does: {{product}}
- Who it is for: {{audience}}
- The pain it removes: {{pain}}
- Proof we can honestly claim: {{proof}}
- The one action we want: {{cta}}
Write:
1. Three headline options — each names the outcome, not the category. Under 12 words.
2. A subhead that says who it is for and what changes for them.
3. Three benefit blocks: benefit as the heading, one sentence of mechanism underneath.
4. An objection section — the three reasons someone hesitates, each answered in a sentence.
5. The call to action, plus the line under it that removes the last bit of risk.
Only use proof I gave you. No invented statistics, testimonials or customer names. Flag anything on the page that a sceptical reader would want evidence for.
Fill in:productaudiencepainproofcta— saving this to your templates turns each one into a field.
Written for:Any AIMarketingUpdated
Learn the technique
A prompt is a starting point. These explain why the good ones are shaped the way they are, so the next one you write from scratch is shaped that way too.
- Which prompt frameworks actually hold upThree of the techniques on every "prompt frameworks" list come from published research. The rest are mnemonics someone invented for a blog post. Both are useful for different reasons.
- How to write better AI promptsNine-word prompts get boilerplate. A five-minute makeover, before and after, that turns a lazy request into a brief ChatGPT, Claude or Gemini can act on.
- The prompts people share mostSix prompt patterns behind the posts people share most, from the collectible-figure transformation to the comment-trigger builder, and how to adapt each one.